When Can I or Should I Trade My BHPH Customers into Another Car?

What is it worth to keep a good customer happy and on the books? When does it make financial sense? Other factors? We're mathing in this episode! After polling dealers, we'll break down the numbers on "trading up" the customer at 30 months into their contract. With the spike in car costs (and jump in payments and/or term) over the last few years, it will be helpful to look at trading customers out of those high balances.

Find the BHPH Morning Show on Video (Live or Archived)

Find the BHPH Morning Show LIVE on YouTube, LinkedIn and Facebook every Mon, Wed, & Fri at 11am eastern where we (Jim and Michelle Rhoads along with featured guests) talk #buyherepayhere #bhph #subprime #automotive #finance #ethics #whitehatway #customerretention #customerengagement #marketing and much more!

We are pleased to use our sometimes-scratchy morning voices to speak up on behalf of BHPH Dealers. Don't forget to LIKE the videos and SUBSCRIBE to The Octane Group channel. Also, please add your comments or questions right here in the BHPH Institute.